THE BRANDERS' BRAND
Cruickston Park
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THE CONCEPT EXPLAINED
By combining digital and traditional media, we crafted a "Country-side Overnight Stays" campaign that featured behind-the-scenes content, website updates, user-generated content, and strategic media coverage. The campaign culminated in a curated retreat where we hosted local media personalities, giving them the opportunity to experience and share Cruickston Park’s unique offerings from their own perspectives.
OUR CLIENTS HAVE BEEN FEATURED IN
RESULTS
During this campaign, the brand generated 1.4K new followers, and reached over 280K accounts across Instagram, TikTok & Youtube.
Additionally, the brand received coverage by Narcity Travel & increased their Domain Authority by six points.
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About
the Brand
& the request
Cruickston Park is a historic private estate near Toronto, dating back to the 1700s, offering overnight stays in beautifully restored guest homes and hosting private events in two unique venues: European-style gardens and "The Trio," which consists of The Stone Cottage, Trappers' Cabin, and The Stables.
When the Cruickston Park team first reached out to us, they sought to boost awareness of their estate's overnight stays online, feeling that their social media presence lacked engagement and that many people in the surrounding area were unaware of their offerings.
This enchanting vacay spot is an hour from Toronto and looks like a scene from 'Bridgerton'
By Madeline Forsyth for Narcity Travel
After a successful campaign aimed at increasing overnight bookings for Cruickston Park, a top publication, Narcity Travel, discovered the estate through one of our event influencers and featured it in an article highlighting its enchanting European-inspired charm, luxurious accommodations, and immersive experiences just outside Toronto.
